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PIPA: OneGTM's Methodology for Organizing GTM Plans
PIPA is a clear and scalable methodology that helps marketing and GTM teams structure their work from strategy to execution.
Nelly Rinot
Mar 33 min read
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B2B Marketing Is Not the Problem—Your GTM Strategy Is
Scaling an effective GTM strategy requires more than campaigns and attribution models. With OneGTM, you gain a structured, scalable approach
Nelly Rinot
Feb 42 min read
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